Battle Nations Launch
I managed the launch of Z2Live’s 3rd game launch Battle Nations. I personally planned, orchestrated and executed the go-to-market activities including all: Paid channels (over 2.5m paid installs). Earned, Community, Social, Customer Service, and built excitement for the game before launch). I drove over 6.5m downloads in the first 6 months of going live giving Battle Nations the player base it needed to hit #1 top grossing app on both iPhone and iPad.
Deliverables:
- Developer Preview Video
- Game Trailer